Trends Impacting Future Home Exterior Colors and Materials


Homeowners tend to have conflicting emotions regarding their homes during economically challenging times. Wanting to embrace their need for change and feel positive about their living space, homeowners frequently want to purchase new products, while remaining financially and environmentally responsible. The marketplace is now seeing a shift to homeowners looking for items that have high value and a long lifespan.

“People are educating themselves more these days on the impact a single purchase will have on thems and on the environment,” says Kate Smith, president of Sensational Color. “For example, a homeowner may desire real wood shake shingles on a roof, but they understand the lifespan of those roofing shingles is extremely limited. They’re thinking twice about how many trees would need to be harvested to make those wood shingles.

Smith has identified several key trends related to exterior home products and colors, including:

Trend #1 – Living Simply in a Complex World –The desire for a more streamlined life motivates people to select modern technology, products and materials that make our complex lives easier.


Trend #2 – Give Me More “Me Time” – Younger buyers are now changing their home buying strategies. These individuals are embracing older homes that they can personalize by adding newer products that require minimal maintenance. They’re looking for products that help blend the older bones of a home with their modern sensibilities in order to provide a sense of connection to history and their community.

Trend #3 – Rules are Made to be Broken – Today’s homeowners are making their own rules. In the coming years, look for unusual mixing of materials and colors in ways communities haven’t previously seen. Homeowners want their homes to reflect their personalities, but they also want to express themselves on the exterior of the home.


Trend #4 – Naturally Inspired and Improved – Colors and materials that harmonize with the natural surroundings of a home are increasingly important to homeowners. Homeowners are basing their purchasing decisions on their increased understanding that the manufactured products they select will have a longer life span, thus reducing the need for replacement. And, in many situations, these man-made products that look, feel and have natural colors incorporated, require less maintenance and reduce the negative impact on the environment.

Trend #5 – Inside Out Harmony –Regional colors and materials on a home exterior help anchor people to their community, providing a unity within a neighborhood or subdivision. In many cases, homeowners are also bringing the outside indoors by adding plant walls, gardens and water features into the home. On the exterior, they’re adding fire pit areas, and outdoor living and dining room spaces that blur the boundaries of the living both inside and outside the home.

Smith predicts that many of these trends will take off between 2012-2015. For more on color selection for the home, visit www.sensationalcolor.com.

Six Inexpensive Ways to Add Instant Curb Appeal

Many individuals interested in selling their homes are already aware that curb appeal is crucial. Making a good impression on potential buyers before they even step inside will assure that your property is memorable, but more importantly, making a bad impression will hinder your chances of selling your home--regardless of how charming it is inside. The following tips will allow you to amp up your curb appeal without breaking the bank.

"Many homeowners who are trying to sell think that increasing their curb appeal has to be a pricey affair involving landscapers or a new front porch," says Lawrence Finn, Jr., CEO Owner/Broker of Coach Realtors . "But there are a great deal of small, inexpensive things you can do for the outside of your home that will make the overall appearance much more appealing." Finn, suggests these simple do-it-yourself projects, all of which will take less than one afternoon, and cost you 100 dollars--or less!

Flower Boxes. "Putting flower boxes under your windows will give your home a pop of color and increase the overall charm factor of your property," says Finn. All it takes is the boxes themselves--which are usually under $35--some soil, and plants. Not interested in flower boxes? A few potted plants lining your porch, steps or walkway will do the trick as well.

Repaint Your Accents. Repainting the accents of your home--including the front door, trim and shutters--will give your house a fresh, clean look. "Choosing a bold color will make your house stick out, but even playing it safe with a neutral tone will make your property appear clean and well cared for," says Finn.

Replace Your Numbers. "Many houses have old, faded or rusted numbers. Buying new, modern numbers--or even customized numeral plaques--can really help the look of the front of your house," says Finn. "This is a small detail that is often overlooked but can have a really nice effect."

Plant a Garden. Planting a small flower garden in the front of your house will give your home a warm, inviting look. "Foliage adds instant curb appeal," states Finn. "If you don't want to tend to flowers, consider planting a tree."

Detailing. Adding interesting details, such as a bird feeder or birdbath, will improve the appeal of your front yard. "Inexpensive stepping stones trailed throughout a garden or up to the front door are also attractive touches," suggests Finn.

Mailbox Makeover. "Getting an upgraded or customized mailbox adds great detailing to the front of your house," says Finn. "Whether you opt for a mounted box on the side of your home or a curbside container, having a mailbox that stands out is a nice touch."

"There are many different low-budget options for bolstering your curb appeal," says Finn. "Doing so will immediately make your home more inviting, assure a great first impression and enable a faster selling time."

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